OUR STORY

I believe we can be both a force for good and do good business.

We live to power the world’s best loyalty programmes.

Back in our early days around 2001, our founder and CEO Gavin Dein, had a goal to help football supporters to get close to the action – enjoying affordable stadium football whilst ensuring clubs also benefit commercially. He rolled out numerous loyalty schemes for some of the biggest clubs in world football.

It was this simple idea that gave birth to the business we now call Reward. We get customers closer to the things that they care about and in doing so, we ensure banks and retailers alike benefit from more rewarding and profitable interactions.

It’s a simple yet powerful approach that is transforming the world of loyalty as we know it.

FOR RETAILERS

We combine purchase insights and loyalty-tech in a unique way that helps you the retailer, to understand spend behaviour and target personalised messages and offers to the customers you want to reach – driving independently verified incremental sales uplift

FOR BANKS

Our modular technology solution powers loyalty programmes for some of the UK’s largest financial institutions, driving customer engagement at scale, creating deeper relationships and lasting loyalty

We work with some of the UK’s leading retailers and banks

WINNER

“Best Credit Card Product of the Year”

WINNER

“Best Debit Card Programme of the Year”

FINALIST

“Best Benefits or Loyalty Programme”

OUR TEAM

We are a super-savvy bunch. Each and every Rewardee brings something unique to our team

At Reward, our people are our greatest asset and include many of the brightest and most talented individuals in the Card linked offers industry. We strive to create a diverse and inclusive culture where the thoughts and ideas of all our people are valued, appreciated and respected.

Diversity at Reward means understanding, accepting, respecting, and valuing differences among people regardless of their age, gender, race, ethnicity, culture, religion or spiritual practices, disabilities, sexual orientation, gender identity or status.

LEADERSHIP TEAM

Gavin Dein

Founder & CEO

Peter West

CFO

Tracy Goncalves

Director of Payments, Compliance & HR

Dave Evans

Chief Technology Officer

Kate Sherratt

Director of Marketing

Sam Sprekos

Managing Director – Reward UK

Tanya de Sousa-Grimaldi

General Counsel

Prakash Kelshiker

Director of Insight

REWARD. GET CLOSER.

80 New Bond Street

London

W1S 1SB

26 Linenhall Street

Belfast

BT2 8BG

Copyright Sports Loyalty Card Limited 2019. All Rights Reserved

Reward is regulated by the UK Financial Conduct Authority (FCA) as an RAISP, is PCI Level 1 certified and assured by KPMG to ISAE3000 standards