Profitable Data Monetisation
and Transaction Generated Offers
We harness the power of payment card and banking data and turn it into compelling, value generating, customer centric offer programmes.
The unique depth and sophistication of our offering, combined with an ardently client-focused approach, have allowed us to forge strong relationships with blue chips such as NatWest, RBS, Barclaycard, Santander and Nationwide Building Society.
How we add value in the banking, cards and payments sectors:
- Unique expertise in the analysis of payment card transaction data. Fully PCI DSS Level 1 compliant.
- Our proprietary data and loyalty platform ensures the right offer gets in front of the right customer at the right time through the right channel
- We offer a large and highly effective retail network, which includes over 100 major UK High Street retailers as well as online brands
- We can generate highly personalised deals and offers – triggered by customer transaction behaviour
- We have dedicated and experienced analytics and marketing teams to facilitate the smooth running of campaigns – from start to finish
NatWest CashbackPlus is our most recent example in this sector. It’s a unique loyalty programme launched in January 2012 to NatWest debit card holders. The programme allows NatWest customers to earn highly personalised cashback offers simply by using their debit card when shopping with 26 popular high street retail partners.